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Book Summary: The Brower Quadrant – Live Life Deliberately – Written by Lee Brower
Do you ever think about generational transfer of wealth, fiscal responsibility and contribution? The statistics on generational wealth hitting the 3rd generation are grim. Basically, the first generation breaks ass and creates something great. The second generation takes advantage of the knowledge and experience and expands the business because they grew up seeing the work ethic and ingenuity exerted by the first generation. Now comes the third generation, which is basically handed the keys without doing the work and the business dies. This is the fault of the second generation teachings and the third generation entitlement mentality.
Why is this important to me?
If you have a business and you are building your net worth and want to transfer it, then this is very important for you. Did you know that 90% of lottery winners are broke within 5 years and end up in worse shape than when they started? This is even worse for ex-athletes. Athletes are good at what they do and they just think they are good in business because they have the money. Just like athletics, creating wealth is a science that requires hard/smart work and dedication.
Anyone who says they’re going to go into business and be successful without the job is no different than me saying I’m going to start at tailback for the Dallas Cowboys next year. Both are very unrealistic but most people don’t see it that way for business. Education is critical along with hard/smart work.
The Brower Quadrant is divided into three key parts. For now, I’ll define what the quadrant is and then touch on how to start living it.
1. What is the Brower Quadrant? The Brower Quadrant consists of four components. The first component is the “CORE”. This is your special talents and what drives you as a person. If you are a musician, athlete, artist or business person, the core is what defines you. The “EXPERIENCE” quadrant is all the experiences that define you and your family. This is important and needs to be captured and put into story format. Example: My grandfather came to this country by himself when he was 9 years old on a ship across the Atlantic. Put this into perspective, because most 9 year olds these days aren’t even allowed to be outside after 5:00 in a good neighborhood. Unfortunately, I was too young when he died and I couldn’t capture the whole story to share. The experiences that shape your personality and your core need to be captured and shared. They may seem trivial to you but are important because they define what you do and how you do it.
The “CONTRIBUTION” Quadrant follows. Here you encourage an attitude of gratitude and open your heart. I realize this is esoteric but I can’t tell you how many books I’ve read that say the same thing. Basically this is Emerson’s law of compensation – If you want more, give more.
The “FINANCIAL QUADRANT” is the money and wealth preservation quadrant. Most estate planning people will simply show you how to minimize tax liability and ask you how you want to divide the assets after you go down for the dirty nap. Lee takes a completely different approach and shows you how to continue to grow your financial position with the Family Power Bank and pass it down from generation to generation. The Brower Quadrant is the solution to fleeting wealth across generations.
2. Why is the Brower Quadrant important? I touched on this above, but it bears repeating. Each of the quadrants can be considered assets. Family knowledge and skill sets are typically taken for granted and lost. Most working businessmen lose their businesses to their heirs. This also creates family stress and torn relationships. I can personally attest to that. Our business consisted of an extended family and the right of one of the partners was absolutely despicable and it tore the family apart and ended up in court.
3. How does it work? Lee says it best in a chapter subtitle – “Family Leadership”. This is much more than estate planning. Leadership requires vision, clarity, action, communication, influence and a whole host of other attributes. Implementing the Brower Quadrant requires clarity in each quadrant with a set of action plans that are communicated and acted upon.
The Brower Quadrant is required reading for anyone interested in preserving and building wealth across generations. Lee does a great job of outlining what is needed and provides additional resources. I have started implementing some of the things in the book and will continue to implement all of it as our family and business grows.
I hope you found this short video summary useful. The key to any new idea is to work it into your daily routine until it becomes a habit. Habits are formed in just 21 days. One thing you can take away from this book is the difference between Family Leadership and Estate Planning. These two concepts are very different and Estate Planning is simply a very small subset of Family Leadership and the Brower Quadrant.
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